Air Max 1 Flyknit Seeding Kit

air max 1 flyknit seeding kit

Lead designer on the Nike x Smashbox AM1 Flyknit seeding kit. Tasked with creating a premium package that remained true to both brands design aesthetic.


seeding kit

The kit contained a pair of Air Max 1 Flyknit sneakers, a custom packaged liquid lipstick, a custom branded cosmetic kit, and a personalized sneaker pouch.


cosmetic sleeve

Abstracted elements of the shoe were blown up and used to create sleeves for three different liquid lipsticks.


cosmetic component

Abstracted Flyknit material was used create a textural cosmetic component.